6 Hottest Sales & Marketing Trends to Follow up Now

Eftychia Avgerinou Chemicals Sales & Marketing Toolbox, Marketing & Sales

Everyone in the B2B sales and marketing world knows the winning strategies it takes to grow their business. Since we are well into 2017, it’s time to review the best practices and stick to the ones innovative enough which will make a difference to your customer approach. Marketing #1: AI Is the Future Can Marketing be replaced by artificial intelligence? …

10 Tips For Attendees to Increase Engagement at Events

Eftychia Avgerinou EBCG Company

Conferences and networking events: you either love them or hate them. They are part of your life as a business professional. What you cannot deny is that they allow you to get in touch with like-minded professionals and to create important business connections. In the age of click-of-a-mouse information, events and conferences are not the first choice of gathering information. …

How To Prevent Burnout at Work

Eftychia Avgerinou Medical Devices

Got you! You yawned! Yawning is obviously contagious but there might be a big chance you are just really, really, really tired from this week’s work. Friday is here and a few months back, every Thursday you made plans for Friday night and the weekend. And now, the only thing you can think of is going home, put on your …

The Art of Body Language: When Actions Speak Louder Than Words

Eftychia Avgerinou CFO Executive Summit

“Actions speak louder than words.” You have heard that before. But what does it really mean? 80% – 90% of the meaning of a message lies in the nonverbal part of it aka body language. Luka Cerar, Chief Financial Officer (Ljubljana, Slovenia) at Novartis, has a lot of experience when it comes to the art of body language that came from his …

Practical Tips & Tricks for Your Professional Life as a Financial Controller

Eftychia Avgerinou Financial Controlling Toolbox

According to EY, 80% of Financial Controllers say their job is becoming more and more demanding over the past 5 years. Just being good with numbers is not enough. You need to be a reliable business partner, explain “the numbers” to non-financial people while process transactions and manage reports. The increased pressure from investors and the continuously changing business environment …

3 Rules for Conference Attire: What to Wear

Eftychia Avgerinou EBCG Company, Public Speaking

One of the most stressful things while preparing for a conference beyond building your presentation is to figure out what to wear. It has happened to me more than once and potentially it has happened to you as well. In theory, you’re there to network, meet your peers and the “leaders” of your industry — and, of course, to enhance …

medical devices 3p forum knowledge experience

Knowledge Begins With Experiences: 5 Reasons To Experience The Medical Devices 3P Forum

Eftychia Avgerinou Medical Devices

Knowledge is power. It’s progress. And investing in it is what can make you better than the others. Did you know that there are more than 45.000 project managers and over 58.000 product managers in Medical Devices companies across the world just on LinkedIn? So, how are you going to stand out from the crowd? Benjamin Franklin was right after …